this great article in the Huffington Post about the importance of story times for toddlers and how not important it is for them to learn to read. One of the best ways you can encourage your child to become a great reader is by enjoying books with them...no flashcards or videos required. Story times provide a good time for this; you and your child are singing, laughing, clapping and sharing.
One of my favorite quotes from the article: "...language skills and the actual activity of reading with an adult are the most important outcomes of toddler story time - not learning the words out of context."
So enjoy story time with your little one, whether they sit in your lap and listen, or play with a board book, or watch the other kids in the room! Know that they're soaking up all of it (the stories, social interactions and everything else happening!).